Interest-Based Ads

Last updated: March 3, 2026

What Are Interest-Based Ads?

Interest-based advertising (also known as online behavioral advertising or targeted advertising) allows us to deliver advertisements that are more relevant to you and your interests. These ads are based on your browsing behavior across different websites over time.

When you visit our website or interact with our content, advertising networks may collect information about your online activities to provide you with ads that match your interests.

How Interest-Based Advertising Works

Interest-based advertising typically works through the following methods:

  • Cookies: Small text files placed on your device that track your browsing activity
  • Pixel Tags: Tiny images embedded in web pages and emails that collect information about your interactions
  • Device Fingerprinting: Collecting technical information about your device to identify it across sessions
  • Cross-Device Tracking: Linking your activity across multiple devices you use

Information Collected

The information collected for interest-based advertising may include:

  • Pages and products you viewed on our website
  • Items you added to your cart or wishlist
  • Search queries you performed
  • Links and ads you clicked
  • Your general location (city or region)
  • Browser type and device information
  • Time and date of your visits

This information is typically collected in an anonymous or pseudonymous manner and does not directly identify you by name, address, or other personal identifiers.

Our Advertising Partners

We work with various advertising networks and partners to deliver interest-based ads, including:

  • Google Ads and Google Analytics
  • Meta (Facebook/Instagram) Advertising
  • Pinterest Ads
  • Criteo
  • Other programmatic advertising platforms

Each of these partners has their own privacy policy governing how they collect and use information.

Your Choices

You have several options to control interest-based advertising:

Browser Settings

Most web browsers allow you to manage cookie preferences. You can set your browser to refuse cookies or alert you when cookies are being sent. Note that disabling cookies may affect website functionality.

Industry Opt-Out Tools

You can opt out of interest-based advertising from participating companies through:

Platform-Specific Controls

Do Not Track

Some browsers offer a "Do Not Track" (DNT) feature that sends a signal to websites requesting that they not track your browsing activity. Currently, there is no industry standard for responding to DNT signals, and our website does not currently respond to DNT signals.

Important Notes

  • Opting out of interest-based advertising does not mean you will no longer see ads; it means the ads you see may be less relevant to your interests.
  • Opt-outs are typically cookie-based, so if you clear your cookies or use a different browser or device, you may need to opt out again.
  • Some features of our website may not function properly if you disable all cookies.

Updates to This Policy

We may update this Interest-Based Ads policy from time to time. Any changes will be posted on this page with an updated effective date.

Contact Us

If you have questions about interest-based advertising or this policy, please contact us:

Email: support@veluniq.com

Phone: +1 (307) 381-4782

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